1. Privacy Policy (English)
This page is the Privacy Policy of the Focry application and website, operated by CAROLINE HECKLER LIMANA, doing business as Focry (“Focry”, “we”, “us”), with registered office at Rua Santo Ernesto, 846, São Paulo das Missões, Rio Grande do Sul, Brazil, ZIP 97980-000. Tax ID (CNPJ) as registered with Brazilian authorities and Meta Business: 62.524.431/0001-04.
This Privacy Policy applies to:
- the website https://focry.com.br and related pages, including this policy at https://focry.com.br/pp2026;
- the Focry software, dashboards and services that connect businesses to the WhatsApp Business Platform / WhatsApp Cloud API provided by Meta Platforms, Inc. and its affiliates (“Meta”);
- login, Embedded Signup, webhooks, message templates, inboxes, campaigns and optional AI-assisted replies offered inside Focry.
This is Focry’s own privacy policy. It is not Meta’s privacy policy and not WhatsApp’s privacy policy. Meta’s processing of data on its products is described at Meta Privacy Policy and WhatsApp Privacy Policy.
1.1 Who this policy is for
- Focry customers (businesses and their staff who create a Focry account and connect a WhatsApp Business Account);
- end users who send or receive WhatsApp messages with a business that uses Focry;
- visitors of focry.com.br;
- Meta reviewers and the public, as required by the Meta Platform Terms.
When a business connects WhatsApp through Focry, Focry acts as a Tech Provider (or equivalent service provider) and processes WhatsApp Platform Data on behalf of that business (our Client), for that Client’s customer-service, notification and marketing purposes on WhatsApp, as the Client configures in Focry. End users should also read the privacy policy of the business they are messaging.
1.2 What data we collect
We collect and process the following categories of information, either directly from you, automatically, or through Meta APIs after you authorize Focry:
- Account data: name, email, password hash, phone number, company name, CNPJ/tax ID if provided, billing data, plan and login logs.
- Meta / WhatsApp Business Platform data (Platform Data): WhatsApp Business Account ID (WABA), business portfolio ID, business phone number ID, display name, quality rating, messaging limits, message templates, webhook payloads, delivery/read/failure statuses, media IDs, and access tokens / business tokens needed to call Cloud API.
- Messaging data: WhatsApp user phone numbers, message content (text, images, audio, video, documents, interactive replies), timestamps, opt-in/opt-out records uploaded or captured by the Client, and campaign lists the Client uploads.
- Embedded Signup data: authorization codes, WABA IDs and phone number IDs returned when a Client connects WhatsApp inside Focry.
- Optional AI data: if the Client enables an AI agent, message text and the Client’s instructions/knowledge base may be sent to the AI provider chosen by Focry or by the Client solely to generate a reply for that business.
- Technical data: IP address, browser type, device, pages visited, cookies or similar identifiers, server logs, error logs and security events.
- Support data: messages you send to Focry support.
We do not ask Meta for Facebook profile friends lists, and we do not use WhatsApp message content to sell ads. We request only WhatsApp permissions needed to send/receive messages and manage the Client’s WhatsApp Business Account (whatsapp_business_messaging and whatsapp_business_management).
1.3 How we process data and for what purposes
- create and authenticate Focry accounts;
- connect the Client’s WhatsApp Business Account via Cloud API and Embedded Signup;
- send, receive, store and display WhatsApp messages, templates, campaigns and delivery reports;
- operate inboxes, CRM-style boards, chatbots and optional AI replies that the Client turns on;
- bill Focry’s software subscription (Meta bills Cloud API usage to the Client when Focry acts as Tech Provider);
- provide support, security, fraud prevention and abuse detection;
- comply with law, Meta Platform Terms, WhatsApp Business Messaging Policy and opt-in/opt-out rules;
- improve reliability of the service (aggregated or de-identified metrics when possible).
We do not: sell Platform Data; license or purchase Platform Data; use Platform Data to build independent advertising profiles; use Platform Data for surveillance; or use it to make eligibility decisions about housing, employment, credit, education, insurance, government benefits or immigration.
1.4 Sharing
We share data only as follows:
- Meta / WhatsApp: to operate Cloud API (send/receive messages, templates, webhooks, Embedded Signup). Meta processes that data under Meta’s terms.
- The Client (business): staff authorized by the Client see that business’s chats and contacts inside Focry.
- Service providers we hire to host servers, email, backups, error monitoring or AI (only if the Client enables AI), under contracts that prohibit use of Platform Data except to provide the requested service.
- When the user or Client expressly directs us to share data (for example, connecting another tool).
- When required by law or to protect people, Focry or Meta from harm, fraud or security threats.
Client WhatsApp data is kept logically separated per Client. We do not use one Client’s WhatsApp conversations to serve another Client.
1.5 Retention
We keep data only as long as needed for the purposes above, including providing the service, legal accounting, security and dispute handling. We delete or de-identify Platform Data when: the Client or user requests deletion; the Client account is closed and retention is no longer necessary; Meta requests deletion to protect users; we stop offering the product that collected the data; or law requires deletion. If law requires us to keep a copy, we retain only what is required and restrict access.
1.6 How to request deletion of your data
You may request deletion of your data at any time. This right is available to every user who can access Focry, and to end users whose WhatsApp data is stored because a Client uses Focry.
How to submit a deletion request:
- Send an email to parcerias@focry.com.br with subject DATA DELETION REQUEST.
- Include: your full name, the email of your Focry account (if any), your WhatsApp number, and the business name you messaged (if you are an end user).
- We will confirm receipt and complete deletion of Focry-held data that we are not legally required to keep, as soon as reasonably possible, and will confirm by email.
Focry customers may also request deletion by WhatsApp support published on https://focry.com.br using the same information.
If you connected Focry with Facebook Login or Meta, you may also remove the app under Facebook Settings → Apps and Websites and request deletion. Focry will honor Meta data-deletion callbacks when configured in the App Dashboard.
Deleting Focry-held copies does not delete your WhatsApp account on Meta’s systems. To delete data Meta holds, use Meta/WhatsApp settings or contact the business you messaged.
1.7 Security
We use HTTPS, access controls, hashed passwords, and tokens stored on servers (not in public pages). No method of transmission is 100% secure. Clients must protect their Focry passwords and Meta Business access.
1.8 International transfers
Focry is based in Brazil. Meta Cloud API and some subprocessors may process data in the United States or other countries. By using Focry you understand that data may be transferred to those countries to provide the service.
1.9 Children
Focry is a business tool. It is not directed at children under 13 (or the minimum age in the user’s country). We do not knowingly collect data from children to create Focry accounts.
1.10 Cookies
focry.com.br and the Focry dashboard may use essential cookies or local storage for login and security, and optional analytics cookies if enabled. You can block cookies in your browser; some features may stop working.
1.11 Your other rights (LGPD / applicable law)
Depending on applicable law, including Brazilian Law 13.709/2018 (LGPD), you may request confirmation of processing, access, correction, anonymization, portability, information about sharing, and withdrawal of consent. Use the contact below. You may also contact the Brazilian Data Protection Authority (ANPD).
1.12 Changes
We may update this Privacy Policy. The date at the top will change. The current version will always be published at https://focry.com.br/pp2026. Material changes will be notified to Focry customers by email or in the dashboard when required.
2. Política de Privacidade (Português)
Esta página é a Política de Privacidade do aplicativo e do site Focry, operados por CAROLINE HECKLER LIMANA, marca Focry (“Focry”, “nós”), com endereço na Rua Santo Ernesto, 846, São Paulo das Missões/RS, CEP 97980-000. CNPJ: 62.524.431/0001-04.
Esta política cobre o site https://focry.com.br, esta URL https://focry.com.br/pp2026, o painel Focry e os serviços que conectam empresas à Plataforma WhatsApp Business / Cloud API da Meta, inclusive login, Embedded Signup, webhooks, modelos de mensagem, caixa de entrada, disparos e agentes de IA opcionais.
Esta é a política da Focry, não a da Meta nem a do WhatsApp.
2.1 Controlador e operador
- A Focry é controladora dos dados da conta do cliente Focry (e-mail, senha, faturamento do software).
- A Focry é operadora / Tech Provider dos dados de WhatsApp da conta Business do cliente (mensagens, números, modelos), tratando esses dados em nome do cliente, conforme ele configura no painel.
- A Meta trata dados da Cloud API segundo os termos da Meta.
- O destinatário final da conversa deve consultar também a política da empresa com quem fala no WhatsApp.
2.2 Quais dados coletamos
- Conta Focry: nome, e-mail, hash de senha, telefone, empresa, CNPJ se informado, plano, logs de acesso.
- Dados da Plataforma WhatsApp (Platform Data): ID da WABA, ID do número, nome de exibição, qualidade, limites, modelos, webhooks, status de entrega, tokens de acesso.
- Mensagens: número do usuário, conteúdo (texto, mídia, áudio, documentos, botões), data/hora, listas e registros de opt-in/opt-out enviados pelo cliente.
- Embedded Signup: códigos de autorização e IDs devolvidos quando o cliente conecta o WhatsApp na Focry.
- IA (opcional): se o cliente ligar o agente, o texto da conversa e as instruções do cliente podem ser enviados ao provedor de IA só para gerar a resposta daquela empresa.
- Dados técnicos: IP, navegador, dispositivo, páginas, cookies, logs de erro e segurança.
- Suporte: o que você envia para o atendimento da Focry.
Não vendemos dados da Plataforma. Não usamos o conteúdo do WhatsApp para anúncio. Pedimos à Meta só as permissões de WhatsApp necessárias para enviar/receber mensagens e gerenciar a conta WhatsApp Business do cliente.
2.3 Para que usamos
- criar login e prestar o software Focry;
- conectar a Cloud API e o Embedded Signup;
- enviar, receber, armazenar e exibir mensagens, modelos, campanhas e relatórios;
- inbox, automações e IA, se o cliente ativar;
- cobrar a assinatura da Focry (o uso da API a Meta cobra do cliente, no modelo Tech Provider);
- suporte, segurança, prevenção a fraude e cumprimento da lei, dos termos da Meta e da política de mensagens do WhatsApp (inclusive opt-in).
2.4 Com quem compartilhamos
- Meta/WhatsApp, para operar a Cloud API;
- equipe do próprio cliente Focry, no painel daquela empresa;
- provedores de hospedagem, e-mail, backup, monitoramento ou IA (só se a IA estiver ligada), com contrato para usar os dados apenas no serviço contratado;
- quando você ou o cliente autorizar de forma expressa;
- quando a lei exigir ou para proteger pessoas, a Focry ou a Meta contra abuso, fraude ou risco de segurança.
Os dados de WhatsApp de um cliente não são usados para atender outro cliente.
2.5 Como pedir exclusão dos dados
Qualquer pessoa que use a Focry, e qualquer destinatário de WhatsApp cujos dados estejam armazenados na Focry, pode pedir exclusão.
Como pedir: envie e-mail para parcerias@focry.com.br com o assunto PEDIDO DE EXCLUSÃO DE DADOS. Informe nome completo, e-mail da conta Focry (se houver), número de WhatsApp e nome da empresa com quem conversou (se for destinatário).
Confirmaremos o pedido e excluiremos os dados que a Focry guarda e que a lei não obriga a conservar, o mais rápido possível, com resposta por e-mail.
Clientes Focry também podem pedir pelo WhatsApp de suporte indicado em https://focry.com.br.
A exclusão na Focry não apaga a conta WhatsApp na Meta. Para dados que a Meta guarda, use as configurações do WhatsApp/Facebook ou fale com a empresa com quem você conversou.
2.6 Direitos (LGPD)
Você pode pedir confirmação de tratamento, acesso, correção, anonimização, portabilidade, informação sobre compartilhamento e revogação de consentimento pelo e-mail acima. Também pode recorrer à ANPD.
2.7 Crianças, cookies, alterações
A Focry é ferramenta empresarial e não se destina a menores de 13 anos. O site pode usar cookies essenciais de login e segurança. Esta política pode ser atualizada; a versão vigente fica sempre em https://focry.com.br/pp2026.
3. Contact / Contato do controlador
Focry / CAROLINE HECKLER LIMANA
Rua Santo Ernesto, 846
São Paulo das Missões/RS
CEP 97980-000
Brasil
Privacy email / e-mail de privacidade (use this for deletion requests):
parcerias@focry.com.br
Website: https://focry.com.br
This Privacy Policy: https://focry.com.br/pp2026
Official privacy and data-deletion mailbox: parcerias@focry.com.br. Meta requires this path to remain working.